Asta: Scandinavian in origin, meaning divine strength
The magazine
Made by women, for women, Asta offers a holistic approach to heath and wellbeing. Asta is designed to empower and educate women on the importance of slow living and mindfulness as an integral part of having a happy and healthy life. Explored through shared wisdom and experiences, it’s about becoming more mindful of your health through reading, thinking, creating, eating, connecting and exploring.
The founder
Aimee O'Keefe spends most of her time reading, writing in her journal and drinking peppermint tea. With a passion for working with words and images to create a story and an experience, her writing and designs aim to inspire calm, clarity and creativity. As a recent graduate from a Bachelor of Arts in Media and Communications, Aimee hopes to utilise what she learnt to create her own space for women to share, learn and be. Her many musings can be found in the pages of Asta.
